EMMA

Queen Latifah

EMMA Supporter

Queen Latifah, born as Dana Elaine Owens on 18 March 1970 in Newark, New Jersey, USA, is a multifaceted entertainer whose career has spanned over three decades, making her one of the most influential and respected figures in entertainment. She publicly supported EMMA through her EMMA TV Show appearance, encouraging the media industries to support social cohesion in society and the creative industries, which resonates with her career development. 

Queen Latifah was raised by her mother, Rita, a schoolteacher, and her father, Lancelot, a police officer, she developed an early interest in music, particularly hip-hop, which she discovered in her teenage years. 

After honing her skills, she became one of the pioneering female rap artists, signing with Tommy Boy Records in 1988 and releasing her debut album All Hail the Queen in 1989. The album featured the hit single “Ladies First,” an anthem promoting gender equality, marking Latifah as a trailblazer in the male-dominated hip-hop industry. 

As a rapper, her unique combination of social consciousness and empowering messages made her a voice of her generation.

Queen Latifah’s success in music quickly expanded into television and film, where she became known for her powerful presence and range as an actress. She broke into acting with the hit 1993-1998 TV sitcom Living Single, where she starred as Khadijah James, an independent and entrepreneurial magazine editor. The show became a cultural touchstone, particularly for African-American women, and her portrayal of a strong, self-sufficient woman resonated deeply.

Her television success led to major film roles, such as 1996’s Set It Off, where she starred alongside Jada Pinkett Smith in a gripping heist thriller about four women who rob banks. 

Queen Latifah’s performance demonstrated her ability to tackle complex and varied characters, helping solidify her standing as a leading lady in Hollywood. She also starred in 1999’s The Bone Collector with Denzel Washington, showcasing her versatility.

A significant turning point in her career came in 2002 with her role in the musical Chicago. As Matron Mama Morton, she brought depth and charm to the character, earning an Academy Award nomination for Best Supporting Actress, a Golden Globe Award, and a Screen Actors Guild Award. 

Her performance in Chicago demonstrated her exceptional ability to blend acting with musical performance, showcasing her deep, powerful voice and further cementing her place as one of Hollywood’s most versatile stars. 

Following this, Queen Latifah starred in another musical film, 2007’s Hairspray, a vibrant adaptation of the Broadway hit. She played the role of Motormouth Maybelle, a character who serves as a key figure in the fight against racial segregation in the 1960s. 

Her portrayal of Motormouth Maybelle was a standout as she effortlessly combined comedy with a strong, socially conscious message. In the film, her powerful performance of the song “I Know Where I’ve Been,” a tribute to the African American struggle for civil rights, was particularly moving and earned widespread praise for its emotional depth. 

Her role in Hairspray added to her filmography and reinforced her ability to portray complex characters who deliver both entertainment and meaningful messages.

Her musical career also continued to thrive alongside her acting. She released several successful albums, including 1993’s Black Reign, which featured the Grammy-winning single “U.N.I.T.Y.,” a song that addressed respect for women and violence in communities. She later transitioned into jazz with 2004’s The Dana Owens Album, showcasing her vocal range and versatility across genres. 

In addition to her music and acting, she is an accomplished producer. In 1995, she co-founded Flavor Unit Entertainment, which has produced a wide array of successful projects, including TV shows like The Queen Latifah Show, a daytime talk show that allowed her to connect with audiences and interview celebrities, and films such as 2003’s Bringing Down the House, in which she starred opposite Steve Martin.

Her entrepreneurial spirit is evident in her business ventures, from a fragrance line to a fashion collection. She has successfully diversified her career, proving herself as an entertainer and a savvy businesswoman. 

Her influence extends to various philanthropic causes, especially those related to women’s rights, LGBTQ+ rights, and racial equality. She is deeply involved with organisations such as the Women’s Cancer Research Fund and the Gay and Lesbian Alliance Against Defamation (GLAAD), using her platform to promote social change.

In recognition of her groundbreaking career, she received numerous accolades, including being one of the African-American women to receive a star on the Hollywood Walk of Fame in 2006, solidifying her as an industry trailblazer. 

Queen Latifah’s work, whether in music, film, television, or business, has made an indelible mark on entertainment. Her legacy breaks barriers and paves the way for future generations of women in the industry. 

Queen Latifah’s career continues to inspire, empower, and shape the cultural landscape through her multifaceted contributions to the arts and social activism.

About Us

We have been promoting Social Cohesion that has led to successful Social Inclusion in certain sectors within the Creative Industries since 1997. As pioneers to define the proper meaning of Multiculturalism, which is a natural development of a Metropolitan environment leading to a Cosmopolitan society, EMMA is perfectly suited to pursue our new Time4Peace project that resonates with Generation Z who are about Peace.

EMMA has been referred to as the cultural Oscars from their conception since 1997, because of its Multicultural philosophy to promote Social Cohesion and to encourage Social Inclusion throughout the “Creative Industries”. EMMA has been the first ever- Creative Industries TV show, worldwide, which has ensured its growth within the UK by £125 billion and $4.3 trillion globally; the EMMAs were broadcast on ITV & BBC.

Campaigns

EMMA has been in the forefront of many ground-breaking campaigns since 1997, by changing Britain’s global image, as the catalyst for the London 2012 Olympic Games and undertook a Social Cohesion conference in 2011. Throughout our Ad campaigns our message is for racial emancipation, where you are only judged by your character and not race or colour. Instigated the Equal Game conference at Wembley Stadium.

The Time4Peace Charity Music show is an apolitical and areligious event, whereby, every person can promote the collective need for Peace in whatever conflict affects them and will be a ticketed event. Proceeds from ticket sales will go to the charities of the ticket buyer’s choice as selected. All charities will be displayed on our App or Website, and funds transferred to the charity (subject to required changes). >>more

Global Issues

Humanity is facing a major crossroad with further alienation taking place amongst communities on a national and worldwide level leading to direct and indirect conflict that could eclipse the devastation imposed during WW2. EMMA has been working in the background since our conception to promote Social Cohesion with Ad campaigns to tackle Modern Day Slavery, Mental Health Issues and loss of life from Knife Crime

The FC Match is a Football Supporters competition that celebrates the Multicultural aspect of each Football Club that symbolises the most celebrated sport on the planet from domestic Football to the FIFA World Cup. The winning supporters will receive an EMMA Multicultural trophy that has been won by Muhammad Ali, Lennox Lewis, Thierry Henry, David Beckham, Ian Wright, Prince Naseem and Venus Williams, etc.