EMMA

World War II

Croatia

On 10th April 1941, following the Axis invasion of Yugoslavia, the Independent State of Croatia (Nezavisna Država Hrvatska, NDH) was established as a puppet state of Nazi Germany and Fascist Italy. The Ustaše, a fascist organisation, governed the NDH and implemented policies aligned with their Axis allies. The regime pursued aggressive campaigns against Serbs, Jews, Roma, and political dissidents, leading to widespread atrocities and the establishment of concentration camps, most notably Jasenovac. The Ustaše regime’s genocidal policies resulted in the deaths of approximately 322,000 Serbs, 26,000 Jews, and 16,000 Roma within the NDH’s territory.

The Jasenovac concentration camp complex alone accounted for the deaths of an estimated 83,000 to 100,000 individuals, including 45,000 to 52,000 Serbs, 12,000 to 20,000 Jews, 15,000 to 27,000 Roma, and 5,000 to 12,000 political dissidents, among them women and children.

Over 20,000 children under the age of 14 perished in Jasenovac, highlighting the extensive impact on the youngest and most vulnerable. The NDH formed its own military forces, including the Croatian Home Guard and the Ustaše Militia, which collaborated with Axis powers in military operations against Partisan resistance movements and in enforcing the regime’s oppressive policies. Approximately 99,000 members of the NDH armed forces were killed during and after the war, including those who died as prisoners of war.

Around 43,000 to 46,000 Croats and 11,000 Bosniaks served and died as members of the Yugoslav Partisans, the communist-led resistance force.

The war inflicted substantial damage on Croatia’s infrastructure and economy. Industrial facilities, transportation networks, and agricultural resources suffered extensive destruction due to prolonged military operations and strategic bombings. The over-exploitation of resources and the devastation of roads and industrial plants led to economic chaos.

Post-war, the economy faced challenges in rebuilding, with significant reliance on volunteer labor and international aid to restore basic infrastructure and services. After the defeat of the Axis powers, Croatia became a constituent republic within the Socialist Federal Republic of Yugoslavia. The new communist government undertook extensive nationalisation of industries and collectivisation of agriculture, aiming to rebuild the war-torn economy under a centralised system. These historical experiences have had lasting effects, contributing to the complexities of Croatia’s path to independence in the 1990s and its ongoing efforts to reconcile with its past.

Croatia’s involvement in World War II as part of the Axis-aligned Independent State of Croatia led to significant human losses, particularly among civilian populations, and caused extensive economic devastation. The war’s aftermath and the policies implemented during the communist era have left enduring impacts on Croatia’s societal and economic landscape, shaping the nation’s contemporary identity and challenges.

(Never Again – for Humanity)

About Us

We have been promoting Social Cohesion that has led to successful Social Inclusion in certain sectors within the Creative Industries since 1997. As pioneers to define the proper meaning of Multiculturalism, which is a natural development of a Metropolitan environment leading to a Cosmopolitan society, EMMA is perfectly suited to pursue our new Time4Peace project that resonates with Generation Z who are about Peace.

EMMA has been referred to as the cultural Oscars from their conception since 1997, because of its Multicultural philosophy to promote Social Cohesion and to encourage Social Inclusion throughout the “Creative Industries”. EMMA has been the first ever- Creative Industries TV show, worldwide, which has ensured its growth within the UK by £125 billion and $4.3 trillion globally; the EMMAs were broadcast on ITV & BBC.

Campaigns

EMMA has been in the forefront of many ground-breaking campaigns since 1997, by changing Britain’s global image, as the catalyst for the London 2012 Olympic Games and undertook a Social Cohesion conference in 2011. Throughout our Ad campaigns our message is for racial emancipation, where you are only judged by your character and not race or colour. Instigated the Equal Game conference at Wembley Stadium.

The Time4Peace Charity Music show is an apolitical and areligious event, whereby, every person can promote the collective need for Peace in whatever conflict affects them and will be a ticketed event. Proceeds from ticket sales will go to the charities of the ticket buyer’s choice as selected. All charities will be displayed on our App or Website, and funds transferred to the charity (subject to required changes). >>more

Global Issues

Humanity is facing a major crossroad with further alienation taking place amongst communities on a national and worldwide level leading to direct and indirect conflict that could eclipse the devastation imposed during WW2. EMMA has been working in the background since our conception to promote Social Cohesion with Ad campaigns to tackle Modern Day Slavery, Mental Health Issues and loss of life from Knife Crime

The FC Match is a Football Supporters competition that celebrates the Multicultural aspect of each Football Club that symbolises the most celebrated sport on the planet from domestic Football to the FIFA World Cup. The winning supporters will receive an EMMA Multicultural trophy that has been won by Muhammad Ali, Lennox Lewis, Thierry Henry, David Beckham, Ian Wright, Prince Naseem and Venus Williams, etc.